John Force Racing Extends Sponsorship Deal with HendrickCars.com
John Force Racing (JFR) has announced the extension of its partnership with HendrickCars.com, a significant supporter of the team. The renewed agreement will continue to provide sponsorship for Brittany Force, Austin Prock, and Jack Beckman throughout the 2025 NHRA season.
As part of the extended partnership, Brittany Force will have HendrickCars.com as her primary sponsor for two key events at ZMax Dragway in April and September. For the remaining 18 races in the Mission Foods NHRA Drag Racing Series, HendrickCars.com will maintain a strong presence as a major associate sponsor on her Top Fuel dragster. Meanwhile, both Austin Prock and Jack Beckman will also receive backing from HendrickCars.com, which will serve as an associate sponsor for their respective racing programs. Prock drives a Chevrolet SS, while Beckman, a veteran drag racer, has stepped in to manage a Chevrolet for team owner John Force, who is currently recovering from a serious injury.
John Force, the legendary NHRA team owner and driver, expressed his excitement about continuing this collaboration with Rick Hendrick and his company.
“It’s always an honor to work with Rick Hendrick and the HendrickCars.com team,” Force stated in a press release. “I’ve known Rick for many years, and he is the gold standard when it comes to success in motorsports. I’m thrilled to see Brittany carry their colors, and I hope our team can bring home some Wally trophies for them this season.”
Brittany Force also shared her enthusiasm about the continued partnership, emphasizing the motivation it provides for the team.
“I’m proud to represent HendrickCars.com again this season. We’re excited to chase down victories and celebrate with them, especially in their hometown,” she said.
HendrickCars.com first entered NHRA drag racing sponsorship in 2024, initially supporting Brittany Force’s Top Fuel dragster in a four-race deal that included events at Charlotte, Virginia Motorsports Park, and Texas Motorplex. The partnership has since grown into a larger commitment, now encompassing multiple drivers and races in the 2025 season.
While John Force remains actively involved with the team, he is still recovering from a traumatic brain injury sustained in a crash at Richmond, Virginia, in June 2024. Although he has made significant progress, he continues undergoing medical treatment and therapy. As a result, Jack Beckman has taken over driving duties in his place.
In December 2024, Force provided an update on his recovery, expressing determination to return to the sport he loves.
“I’m still in therapy every week, doing everything I can to get back out there with my team, the sponsors, and the fans. I have a lot I still want to accomplish, so I don’t want anyone thinking they’ve seen the last of me,” he stated.
Rick Hendrick, owner of Hendrick Motorsports and Hendrick Automotive Group, has deep roots in drag racing, having developed a passion for the sport as a child.
“I fell in love with motorsports through drag racing, going to the track with my dad,” Hendrick explained. “I’ve admired John and his family for years, and we are proud to continue this partnership with John Force Racing. They are outstanding representatives of HendrickCars.com, and we look forward to another exciting season.”
Hendrick Motorsports is one of the most successful teams in NASCAR history, boasting 312 race victories and 14 Cup Series championships. Its parent company, Hendrick Automotive Group, is the largest privately held automotive retailer in the U.S., operating 132 franchises and 93 dealerships across 13 states, with more than 10,000 employees.
With this strengthened partnership, John Force Racing aims for another competitive season, with hopes of securing multiple wins while continuing to represent HendrickCars.com at the highest level of NHRA drag racing.
